Wednesday 4 March 2009

Absolute U2

On the flip side to all the BBC hype surrounding U2, it's worth listening to / watching Christain O Connell's interview with Bono and The Edge on Absolute Radio for several reasons.

1. It's just 3 guys sitting around talking about music and 2 of them are talking about being in a really big band. Christain creates such a relaxed atmosphere, you really feel you're eavesdropping in on a private conversation, and and as a result the 'rock stars' feel comfortable to open up perhaps more than they do when their interviewer is hyped up, as is often the case.

2. Absolute Radio understand the power of delivering good content across multiple platforms, so it's nice to see they have bothered to film it properly with a multi-camera shoot. It's still a radio interview... but with decent pictures!

Good job.

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