Monday, 25 October 2010

New Logo

Attention radio station logo fans!

Do you like the new logo for this familiar brand?

Thursday, 21 October 2010

Radio Festival 2010 - Review

So as the expenses forms are being filled in, and all London based radio types are still wondering if the drinks really are that cheap in the Ramada, the Radio Festival has waved a fond farewell for another year.

And what did we glean from the UK’s premiere “insular, naval gazing industry symposium”?

Ones and Zeros
We’re still talking about digital, and it’s still not resolved, but the principles of a digital future with a broadcast backbone seem to get most people agreed. How long that will take, and who pays for what are the questions no-one quite knows the answer to. As Jeremy Vine put it, talking about digital take up...“We’re not even half-way, to half-way!”

Together in Electric Dreams
Radioplayer was given its first proper demo in public, and is getting rave reviews. Commercial and public service stations in the radio sector can come together and do something for the good of the sector. Ensuring more people are listening to more radio as a whole has to be a shared objective, in whatever country you’re in. There’s still some natural tension between the sectors when it came to Radios 1 and 2 being a little ‘broad’, and that’s not to the liking of a Mr A Tabor of Leicester Square. But overall, the sense of some shared vision for UK radio did come across when the ‘cheeses’ took to the stage together.

The C Word
There was a lot of discussion about creativity this year, and the need for more of it in the commercial sector. The actually very nice and not normally shouty Jeremy Kyle, reminded everyone present of the need to ensure radio does not become too bland in a very engaging way. And who’d have thought that one of the most entertaining people on stage would be Timmy Mallett! Chris Evans was, as usual, excellent I must add. A real ‘radio guy’ who still loves the medium. Delegates could also be left with no doubt that although format music radio is a lovely thing, format music radio with added personality and creativity is a much more lovely thing, and likely to make more money and be more competitive. For the record, I agree!

The L Word
Local is still powerful and can command an audience. There are of course different types of local... small local, like community radio. Big local, like Key 103 or Radio City, and pretend local, like the Heart and Capital ‘national’ roll out. It’s just not really local radio, so I think as soon as they give up the pretence, the better for us all. Don’t get me wrong, they’re both great stations / networks, and sounds really good right now. But local, they ain’t!

Richard Bacon is a really good broadcaster and interviewer and all round likeable chap. Dave Lee Travis is none of the above.

The venue was really good and it feels right the Radio Festival should have a permanent home instead of wondering around like ‘The Littlest Hobo’ from year to year.

There are lots of other blogs and reviews to read, and the Radio Today coverage is really worth checking out.

Well done Radio Academy team and organising committee. Excellet job.

And there we have it. I saved you the airfare, train fare, taxi rides, ticket price, hotel cost, drinks bill etc... but suffice to say, if it’s as good as it was this year next time around, I’ll be back, and you should be there too.

As Richard Bacon put it... “For radio people... this is our Glastonbury”.

Monday, 11 October 2010