Tuesday, 9 September 2008

RadioCentre Training Days

Now the summer is behind us, and it's started raining properly again, we can get back to business... so it’s time for another batch of RadioCentre training courses! I ran a couple of these earlier in the year and for those who weren’t able to get to them, we’re repeating them at the end of September and beginning of October.

For those who don’t know, RadioCentre in London is the organisation that is responsible for building and maintaining a strong and successful UK Commercial Radio industry — both in terms of listening hours and revenues. It operates in a number of areas including working with advertisers and their agencies, working with government, Ofcom and policy makers, and also stations themselves. Developing talent (both on and off air) is vital to maintaining that healthy industry. Therefore, RadioCentre help facilitate a comprehensive training programme.

“How to be a Better Presenter” is a one-day seminar aimed at presenters broadcasting in small to medium size markets, on all dayparts. In a crowded radio market, how do you make your shows stand out from the rest? When you have fewer resources than the big guys, what are some of the ideas you can use to make your show sound bigger and better. It’s a practical seminar covering specific tips, tricks and techniques for making listeners listen longer - and keeping coming back for more.

“How to Effectively Coach Your Presenters” is a one-day seminar aimed at Programme Controllers / Programme Directors, Producers, and any one who is directly involved in coaching on-air talent. Investing time in developing talent is one of the most important areas within programming, but is often overlooked. How do you get the best out of your presenters? How do you manage big egos as well as focusing on developing promising new talent? What are the most effective ways of providing feedback to your presenters? This seminar will cover specific tips and techniques for coaching presenters and provides programmers with a useful and practical advice that will help them develop their talent themselves.

If you’d like to come to either of these, you can find out more by clicking here, or email me and we can chat about them some more...

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