When it's snowing badly across the UK, you want your local radio station to swing into action on air. But are they also using online to give the more detailed info of school closures, advice to listeners etc...
Perhaps like this...
Well done Key 103 in Manchester. Front page... nice and big... job done!
Nik is a UK based media consultant who works with brands around the world, advising them on creativity in music, sound and content. He is Director of the creative production company Bounce
Contact Nik by email: nik at thisisbounce.com
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