Tuesday, 2 February 2010

"Give It Some... Hmmmm?"

Here's the new 'Heart' TV ad.

'Feel Good' or just 'Feel Bemused'? "Give It some Heart" or "Give It Some Cheese?" A 'smiley' branding job for Heart... or feel that it could as well be an ad for a new type of coffee... or a chocolate bar... or Class A drug?

Not quite sure it demonstrates 'music variety' particularly well... but it looks all shiny and colourful I suppose. I guess it's fairly inoffensive. A bit like Heart really.

Comments welcome!

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